Today’s guest is Nancy Hua, CEO of Apptimize, and she shares some amazing case studies of companies using A/B testing to increase monetization. Also, you will discover how to use data to tell a good story, how to check references when hiring and she’s grown as a founder as the company has grown.
Today’s guest has consulted with major mobile companies such as Zynga, Glu, Viber and more. You will discover the intricacies of launching in Asia, app monetization strategies and best practices to increase retention.
Josh Burns is the founder at DigitalDevConnect consulting for the Mobile & Gaming Industry.
Today’s guest went from agency to running a high growth ad network to now building an innovative technology for body measurement. You will discover how the heck he’s able to run his two companies, using rewarded video as a monetization channel and how he decides to pivot or start a new company.
Today’s guest is the Co-Founder and CMO at AppFollow a tool that allows you to easily manage and respond to app store reviews and track your keyword rankings in real-time. You will discover who he ended up as a Co-Founder after leaving his previous company, how he sold his shares to his previous business partner and the power of starting a podcast.