How To Market Your App Using Influencers

How To Market Your App Using Influencers

So you’ve built a great app. Now what? Now it’s time to market it and make everyone know about its awesomeness.

But which marketing strategy to go with?

With literally a hundred ways you can market your app, I can understand your frustration when it comes to choosing one strategy that will work.

8 Secrets to Designing an Addictive App

8 Secrets to Designing an Addictive App

You know the signs of an addictive app: an unwillingness to put your device down, an overwhelming urge to “just check it one more time,” actually dreaming or daydreaming about using it.

Think Twitter, Pokemon Go, even Amazon.

The fact is, most of these were intentionally created to be habit-forming. Called behavior design, the intentional use of psychology within the computer science field has yielded some of the most popular–and addictive–apps and games.

The 10 Commandments of App Marketing (Or Stuff You Shouldn’t Do)

The 10 Commandments of App Marketing (Or Stuff You Shouldn’t Do)

We are all guilty of committing some mistakes in our marketing efforts and some are even hard to recover from. The magnitude of the damages caused by these mistakes vary in size and impact, but they all boil down to the same things—they disrupt our marketing campaigns and they cost money, time, and effort. Thus, it is suffice to say that avoiding such mistakes will not only lead you to success, but will spare you from unnecessary costs along the way.

August 2016: Another Apple Feature & Handling Difficult Clients

August 2016: Another Apple Feature & Handling Difficult Clients

Coming up, it’s our monthly report episode where I share wins and loses from the previous month which includes another Apple Feature. That’s four months in a row baby. Also, I’m going to share some of the difficulties I’m having as an agency owner and entrepreneur. You asked me to get personal, so I’m going to do just that.

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